It’s Official! Mayor Bowser Designates New Main Street

New main street initiative to drive economic growth and promote economic opportunities in Ward 7

It’s Official! Mayor Bowser Designates
Downtown Ward 7 Main Street Initiative

  • In celebration of Small Business Saturday 2017, Wacif Executive Director Harold Pettigrew joined Washington, D.C. Mayor Muriel Bowser, Deputy Mayor for Greater Economic Opportunity Courtney Snowden, and Acting Director, Kristi Whitfield of the D.C. Department of Small and Local Business Development to officially designate the Minnesota Avenue NE Main Street program. Wacif announced the new main street initiative during it’s 30th Anniversary celebration in September 2017. The Main Street program, which will be launched as the Downtown Ward 7 Main Street Initiative, newest main street east of the Anacostia River.

    The Main Street Designation Ceremony was the Mayor’s first official activity to celebrate Small Business Saturday, and included local leaders and stakeholders like Caple Green, Ward 7 business owner of Eclectic Cafe, who hosted the ceremony, Marie Johns, former deputy administrator of the U.S. Small Business Administration, Ward 7 Councilmember Vincent Gray, ANC Commissioners, and Deborah Jones and Carrie Thornhill of the Deanwood Heights Main Streets, also known as the Ward 7 Business Partnership.

    DC Main Streets, a program of DSLBD, builds on the Main Street Approach® that was developed by the National Main Street Center in 1980 to assist commercial revitalization efforts nationwide. The Approach consists of four points which work together to build a sustainable and complete community revitalization effort in the following areas:

    • Organization of commercial revitalization efforts
    • Promotion of neighborhood commercial districts
    • Designs affecting the physical environment of the commercial district and the appearance of business storefronts and interiors; and
    • Economic vitality including business retention, recruitment, and expansion

    The new Downtown Ward 7 Main Street is one of four new main street programs designated to join the city’s existing 12 main street programs. Coverage of the Designation Ceremony and Small Business Saturday can be found at

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